RSVP an eBusiness mystery
RSVP the online dating site claims to have 500,000 members and so far have chalked up 860 weddings.
Even allowing for many weddings probably unreported and based on rough math ... thats a success rate of less than 1%. Considering the ultimate aim of dating sites is to get people together, I think the 1% success rate is in need of a boost. It's hard to envy a conversion rate that droopy.
Sadly for them I don't think theres a miracle nasal spray to cure it, but their profits must look good with 500,000 members.
(I jest RSVP ... I jest)
Even allowing for many weddings probably unreported and based on rough math ... thats a success rate of less than 1%. Considering the ultimate aim of dating sites is to get people together, I think the 1% success rate is in need of a boost. It's hard to envy a conversion rate that droopy.
Sadly for them I don't think theres a miracle nasal spray to cure it, but their profits must look good with 500,000 members.
(I jest RSVP ... I jest)
posted by Peter Konnecke at
17:35
